off message

Straying from script

Off message describes speech or behavior that deviates from an official position or agreed-upon talking points.

Politicians and spokespeople go off message when they say something that contradicts or distracts from their party's or organization's intended narrative: The senator's comments about immigration were off message.

The opposite is on message.

politics

spin

Rapid rotation around axis

platform · partisan · pundit · spokesperson · press secretary · damage control · media strategy · party line · caucus · whip

fallout

backlash

Strong negative reaction

scandal · outrage · damage control · retraction · apology · clarification · walkback · cleanup · correction · backpedaling

gaffe

blunder

Foolish, costly mistake

  • slipMinor error or misstep
  • faux pasSocial misstep or indiscretion
  • misstepError in action or judgment

flub · blooper · goof · botch · lapse · clanger · howler · indiscretion · impropriety · misstatement

misalignment

inconsistency

Lack of steady pattern

contradiction · dissonance · mismatch · incongruity · variance · disparity · conflict · disconnect · mixed signals · crossed wires

Opposites
adherence to approved communication

off messageon message

Adhering to approved talking points

on point · toeing the line · disciplined · coordinated · aligned

communication effectiveness

off messageon point

Exactly accurate or relevant

on topic · focused · relevant · on track · pertinent

communication discipline

off messagedisciplined

Having strict self-control

scripted · controlled · rehearsed · coordinated · polished

Family

off, message, messages, messaging, messenger, messengers, messaged

Familiarity
Top 500,000
Profile
Used worldwide · Timeless · Abstract · Rated G