loot boxes

Randomized purchase rewards

Loot boxes are virtual items in video games that contain randomized rewards—cosmetic items, characters, weapons, or other in-game content.

Players typically purchase them with real money or earn them through gameplay, then open them to discover what's inside.

The gambling-like mechanics have drawn regulatory scrutiny: The game was banned in Belgium over its loot boxes.

Also called gacha, after Japanese capsule-toy machines.

reward

prize

Reward for winning

  • bonusReward beyond expectation
  • cosmeticSurface-level appearance enhancer
  • skinBody's outer layer

item · unlockable · exclusive · limited edition · collectible · trophy · rare · legendary · duplicate · credits

controversy

gambling

Betting on uncertain results

exploitation · ethics · legislation · consumer protection · underage · transparency · disclosure · ban · backlash · scrutiny

gaming

crates

Sturdy shipping containers

  • skinsOuter animal coverings
  • cosmeticsSkin-applied beauty substances
  • keysLock-operating instruments

unboxing · gacha · packs · drops · items · battle pass · currency · premium · seasonal · emotes

randomness

chance

Likelihood of occurrence

  • probabilityQuantified chance of occurrence
  • luckChance affecting outcomes
  • oddsLikelihood expressed numerically

gamble · uncertainty · surprise · RNG · drop rate · guaranteed · weighted · roll · spin · pull

monetization

microtransaction

Minor digital goods payment

spending · currency · premium · virtual · freemium · whale · revenue · pricing · bundle · season pass

collectible

trading cards

Collectible illustrated rectangles

badges · skins · emotes · sprays · voice lines · banners · charms · complete set · collection · album

Categories
Opposites
purchase transparency

loot boxestransparent pricing

Clearly disclosed cost structure

battle pass · season pass · battle passes

acquisition method

loot boxesquest rewards

Items earned from missions

gambling mechanics

loot boxesknown quantities

Established, measurable factors

Family

box, loot, boxes, booty, looting, loots

Familiarity
Top 500,000
Profile
Known to kids · Used worldwide · Concrete · Rated G