in-app purchases
Software monetization extras
In-app purchases are transactions made within a mobile application, typically to unlock features, remove ads, or buy virtual goods.
Free apps often generate revenue this way: The game is free but pushes in-app purchases for power-ups.
The model has drawn criticism when targeting children or creating pay-to-win dynamics.
- microtransactionsSmall payments within software
- free to playNo upfront payment needed
- paywallFee-based content restriction
- credit cardBorrowed-funds payment tool
- gemsCut precious stones
real money · coins · loot boxes · unlock · premium · virtual currency · mobile games · cosmetics · skins · battle pass · subscription · upgrade · store · daily rewards · limited time offer · wallet · download · gacha
- income sourcessalary, wages, hourly pay, wage, commission
- digital economye-commerce, digital payments, online shopping, digital marketplace, digital markets
- app technologymobile apps, app store, push notifications, user interface, app updates
- digital productsapp, apps, ebook, ebooks, software
- game monetizationmicrotransactions, loot boxes, gacha, battle pass, season pass
- gaming businessmicrotransactions, loot boxes, DLC, pay-to-win, battle pass
in-app purchasesone-time purchase
Single payment acquisition
premium pricing · freeware · open source · upfront payment · single payment
in-app purchasesfull version
Complete, unrestricted release
complete edition · all-inclusive · complete package · subscription model · pay-to-play
purchase, purchases, purchased, purchasing, purchaser, purchasers, application, applications, applies