fire-sale

Everything must go

A fire sale is a sale of goods at drastically reduced prices, originally merchandise damaged by fire.

The term now applies broadly to any rushed liquidation at steep discounts, often suggesting desperation: The company held a fire-sale of assets to avoid bankruptcy.

As a modifier, fire-sale describes such prices: They picked up the equipment at fire-sale prices.

bargain

steal

Take without permission

slash · cheap · underpriced · rock-bottom · giveaway · dirt-cheap · cut-rate · half-price · bargain-basement · knockdown

liquidation

bankruptcy

Legal status when insolvent

receivership · assets · distressed · foreclosure · wind-down · dissolution · debt · restructuring · closeout · divestiture

urgency

desperate

Driven by urgent need

  • forcedMade to occur unwillingly
  • rushedDone with excessive speed
  • hastyExcessively quick, ill-considered

panic · immediate · quick · pressured · time-sensitive · last-minute · limited-time · fleeting · hurried

Opposites
pricing level

fire-salepremium pricing

Charging above competitors deliberately

full price · top dollar · markup · at a premium · retail price

seller circumstances

fire-saleseller's market

Conditions favoring vendors

bidding war · hot property · holding out · competitive bidding · in-demand

Family

fire, sale, fiery, sales, seller, salesman, salesperson, resale, sellers

Familiarity
Top 200,000
Profile
Used worldwide · Timeless · Everyday, not technical · Rated G