commercial model

Advertisement's attractive face

A commercial model is a person who appears in advertisements—print, television, or digital—promoting products or services.

Unlike fashion models who showcase clothing, commercial models represent everyday consumers and appear in contexts from cereal boxes to insurance commercials.

The term also refers to a business's revenue strategy: Their commercial model relies on subscription fees rather than advertising.

Related

fashion · promotion · endorsement · brand ambassador · photoshoot · test shoot · beauty shot · posing · campaign · casting call · talent scout · agency contract · exposure · portfolio · marketing strategy · catwalk · headshots · branding

Categories
Opposites
professional status

commercial modelnon-professional

Lacking occupational status

hobbyist · man on the street · ordinary citizen

authenticity/representation

commercial modelreal person

product reviewer · brand loyalist

modeling genre/purpose

commercial modelrunway model

Person displaying designer garments

fashion model

Family

commercial, model, commerce, commercials, commercially, commercialize, commercialized, commercialization, commercialism

Familiarity
Top 500,000
Profile
Used worldwide · Timeless · Rated G