Marriott

Major lodging corporation

Marriott is a major international hotel chain, one of the world's largest hospitality companies.

The name appears on properties ranging from budget to luxury: We're staying at the Marriott downtown.

Like other hotel brands, it functions as shorthand for the entire property: The conference is at the Marriott.

hotel

chain

Linked segments forming length

autograph · renaissance · moxy · guestroom · lobby · check-in · check-out · reservation · concierge · bellhop

luxury

opulence

Showy, abundant prosperity

sophistication · premium · upscale · high-end · five-star · penthouse · spa · valet · butler · turndown

travel

destination

Intended arrival point

tourism · sightseeing · excursion · journey · wanderlust · adventure · globetrotting · cruise · safari · getaway

hospitality

welcome

Hospitable greeting offered

attentiveness · hosting · guests · care · friendliness · warmth · staff · doorman · reception · satisfaction

corporate

headquarters

Central command location

boardroom · franchise · dividends · revenue · management · corporation · investors · acquisition · governance · branding

Categories
Opposites
hotel scale and character

Marriottboutique inn

Intimate, curated lodging establishment

bed and breakfast · boutique hotel · hostel · Airbnb · guesthouse

corporate hotel brand rivalry

MarriottHilton

Global hotel corporation

Hyatt · Wyndham · Best Western · Radisson

market positioning and price tier

Marriottflophouse

Cheap transient lodging

Motel 6 · roadside motel · Super 8 · youth hostel · Four Seasons

Family

Mary, Marie, Marion

Familiarity
Top 200,000
Profile
Mostly American · Concrete · Everyday, not technical · Rated G