Latin motto
Ancient Roman phrase
A Latin motto is a short phrase in Latin adopted as an expression of guiding principle or aspiration.
Organizations, families, and institutions use them to convey values in compact, dignified form: The school's Latin motto translates to "truth and light".
Latin lends gravitas—E pluribus unum sounds weightier than "out of many, one." Many appear on coats of arms, university seals, and currency.
- family crestHereditary household emblem
- crestHighest point or tuft
- heraldryStudy of armorial bearings
- inscriptionText permanently marked
- emblemRepresentational sign or device
coat of arms · slogan · maxim · carpe diem · scroll · banner · shield · semper · mantra · epigraph · declaration · creed · phrase · ancient · engraved · noble · scholastic · ad astra
- boarding schoolsboarding school, boarding house, dormitory, dormitories, dorm
Latin mottoviral phrase
Expression spreading rapidly online
internet meme · buzzword · hashtag · neologism · emoji
Latin mottoadvertising slogan
Pithy brand phrase
campaign slogan · bumper sticker · colloquialism · sound bite · tweet