telephone survey

Calling for opinions

A telephone survey is a research method where interviewers call people to ask questions and collect data.

Organizations use telephone surveys for polling, market research, and academic studies: The telephone survey showed declining support for the measure.

The format allows reaching many respondents quickly but faces challenges from caller ID screening and declining landline use.

Related

live operator · respondent · landline · opinion · market research · cold call · script · interviewer · automated · robocall · sampling · data · demographics · dial · hold · recorded · consent · random

Categories
Opposites
communication mode

telephone surveyfocus group

Moderated consumer research session

directness of contact

telephone surveyonline survey

Digital questionnaire via internet

Family

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Familiarity
Top 500,000
Profile
Known to kids · Used worldwide · Timeless · Concrete · Everyday, not technical · Rated G