rolling out

Launching to everyone

Rolling out is the act of introducing, launching, or deploying something new—a product, policy, or program: The company is rolling out its new software next month.

The image is of unrolling something for display or use.

In baking, rolling out means flattening dough with a rolling pin: Roll out the pie crust to a quarter inch.

Related

unveiling · press · gradual · phased · extend · expanding · disseminating · kickoff · hit the ground running · mobilize · dough · soft launch · beta release · executing · activation · wheels · distribution · production

Categories
Opposites
deployment/launch

rolling outwithdrawing

Removing or pulling away

pulling back · phasing out · discontinuing · sunsetting · retiring

physical motion

rolling outrolling in

Arriving continuously, abundantly

rolling up · furling · retracting · winding up · folding up

project lifecycle phase

rolling outconceiving

Forming in the mind

planning · developing · piloting · beta testing · prototyping

Family

roll, rolled, rolling, roller, rollers, unrolled, unrolling, rolling pin, rollout

Familiarity
Top 50,000
Profile
Known to kids · Used worldwide · Timeless · Concrete · Everyday, not technical · Rated G