prime location

Most desirable address

A prime location is a highly desirable place, typically for business or real estate purposes.

The phrase emphasizes accessibility, visibility, or prestige: The restaurant's success owes much to its prime location on the waterfront.

Real estate agents use the term liberally, though what counts as prime depends on the purpose—foot traffic for retail, quiet streets for homes, proximity to transport for offices.

Related

prestigious · desirable · central · high street · foot traffic · upscale · corner lot · curb appeal · storefront · retail space · penthouse · view · address · exclusive · coveted · premium · frontage · landmark

Categories
Opposites
desirability

prime locationblighted area

Deteriorated, neglected district

slum · wrong side of the tracks · dead zone · no man's land · backwater

centrality/accessibility

prime locationoutskirts

Outer parts of town

remote location · middle of nowhere · periphery · hinterland · boonies

Family

prime, location, primes, primed, priming, primer, primers, primacy, primal

Familiarity
Top 200,000
Profile
Known to kids · Used worldwide · Timeless · Positive · Everyday, not technical · Rated G