payless

Keep more money

Payless means without paying, or for less money than usual.

The word appears most often as a brand name for the discount shoe retailer Payless ShoeSource, which shaped its connotations: Those look like Payless shoes suggests cheap or budget footwear.

Outside the brand, payless functions as an adjective describing reduced-cost options: payless gas stations, payless parking.

discount-retail

budget

Plan for spending

inexpensive · economical · affordable · value · savings · clearance · sale · markdown · thrifty · cost-effective

footwear

shoes

Protective foot coverings

sandals · flats · loafers · pumps · wedges · slippers · espadrilles · clogs · moccasins · oxfords

shopping

checkout

Payment completion process

  • cartVehicle for hauling
  • aisleCorridor between seating sections
  • cashierTill operator

store · purchase · self-service · fitting · receipt · returns · browse · try-on · inventory · merchandise

brand

franchise

Licensed business operation

liquidation · rebranding · outlet · storefront · corporate · acquisition · closure · comeback

Opposites
cost/price level

paylesssplurge

Spend freely, impulsively

premium · expensive · costly · luxury · high-end

RETAIL BRAND POSITIONING (as Payless ShoeSource)

paylessNeiman Marcus

Luxury American department store

Nordstrom · Saks Fifth Avenue · luxury brand · Jimmy Choo · Manolo Blahnik

spending level

paylesssplurge

Spend freely, impulsively

overpay · overspend · spare no expense · indulge · max out

Family

pay, less, pays, paying, payer, payers, payee, payees, payment

Familiarity
Top 500,000
Profile
Mostly American · Concrete · Everyday, not technical · Rated G