multilevel marketing

Downline-based sales

Multilevel marketing is a sales model where participants earn money both by selling products and by recruiting new sellers, receiving commissions from their recruits' sales.

The structure resembles a pyramid, with early participants at the top benefiting from those below.

Critics note that most participants lose money, and the line between legitimate MLM companies and illegal pyramid schemes is often blurry.

She got into multilevel marketing selling essential oils.

Opposites
business structure

multilevel marketingdirect-to-consumer

Selling without retail intermediaries

wholesale distribution · e-commerce · direct sales · franchise

legitimacy and ethics

multilevel marketingnonprofit organization

Mission-focused entity, not profit-seeking

pyramid scheme · Ponzi scheme · fair trade · honest work · social enterprise

employment relationship

multilevel marketingunion job

Position with collective representation

permanent employment · civil service · full-time employment · employer-employee relationship

Family

multi, level, market, multiple, multiply, multiplication, multilateral, multitude, levels

Familiarity
Top 200,000
Profile
Timeless · Abstract · Negative · Everyday, not technical · Rated G