lead paragraph

Story's first section

A lead paragraph is the opening paragraph of a news article or essay, designed to capture the reader's attention and convey the most essential information.

In journalism, the lead typically answers the basic questions—who, what, when, where, why—giving readers the core story immediately: The lead paragraph told you everything you needed to know.

Also called a lede, an alternate spelling journalists use to distinguish it from the metal lead used in typesetting.

Opposites
structural position

lead paragraphconclusion

End or deduction

ending · kicker · sign-off · epilogue · afterword

informational priority

lead paragraphboilerplate

Standardized reusable text

body paragraph · filler · supporting detail · fine print · footnote

Family

lead, paragraph, leads, leading, leader, leaders, leadership, mislead, misleading

Familiarity
Top 500,000
Profile
Used worldwide · Timeless · Concrete · Rated G