interactive media

User-controlled digital content

Interactive media are forms of communication where the user actively participates rather than passively consuming content.

Video games, websites, and touchscreen exhibits respond to user input, creating a two-way exchange.

The term distinguishes newer digital experiences from traditional one-way media like television or print: The museum's interactive media displays let visitors explore artifacts virtually.

Opposites
user engagement mode

interactive mediabroadcast

Transmitted media signal

broadcast media · mass media · print media · radio · television

temporal experience

interactive medialinear narrative

Story following chronological order

appointment viewing

Family

medium, media, mediator, mediate, interact, interaction, mediation, interactive, multimedia

Familiarity
Top 200,000
Profile
Known to kids · Used worldwide · Timeless · Rated G