ideating

Cooking up notions

Ideating is forming ideas or concepts, especially in a creative or brainstorming context.

The word appears most often in business and design settings, where teams engage in ideating sessions to generate solutions: We spent the morning ideating around the user experience problem.

The term can sound jargony to some ears.

creating

conceptualizing

Forming mental representations

composing · originating · developing · shaping · constructing · crafting · generating · synthesizing · envisioning · imagining

brainstorming

collaboration

Joint intellectual work

session · workshop · facilitator · divergent · groupthink · flipchart · teamwork · discussion · clustering · sketching

reflecting

contemplation

Sustained reflective attention

mulling · deliberation · introspection · meditation · daydreaming · noodling · percolating · stewing · woolgathering

inventing

prototype

First functional specimen

gadget · mechanism · device · contraption · inventor · breakthrough · engineer · fabricate · conceptualize · innovator

strategizing

planning

Arranging for future events

framework · scenarios · contingency · prioritization · tactics · approach · methodology · mapping · visioning · forecasting

Categories
Opposites
action vs. thought

ideatingexecuting

Carrying out a task

implementing · doing · acting · building · producing

creative generation vs. mental stasis

ideatingstagnating

Ceasing to develop

blanking · drawing a blank · going through the motions · vegetating · zoning out

creation vs destruction

ideatingrejecting

Refusing to accept

dismissing · scrapping · abandoning · critiquing · evaluating

Phrases
Family

ideation, ideations

Familiarity
Top 500,000
Profile
Used worldwide · Timeless · Abstract · Rated G