company logos

Business identity graphics

Company logos are the visual symbols, designs, or stylized text that identify businesses and organizations.

A logo serves as shorthand for a brand—the Nike swoosh, the Apple apple, the golden arches.

Companies protect their logos as trademarks and deploy them across products, advertisements, and corporate communications.

The company logos were displayed prominently at the trade show.

Related

shapes · negative space · recognition · brand recognition · memorability · monogram · swoosh · vector graphics · trademark · trust-building · differentiation · professionalism · consistency · icon · identity · golden arches · emotional appeal · target audience

Categories
Opposites
organizational vs personal identity marks

company logosfamily crests

Emblems denoting ancestry

personal seals · self-portraits · artist signatures · coats of arms · autographs

branded vs unbranded

company logosplain packaging

Unbranded product containers

store brands

commercial vs non-commercial symbols

company logosreligious symbols

Images denoting faith traditions

national flags · warning signs · universal symbols

Family

company, logos

Familiarity
Top 100,000
Profile
Known to kids · Used worldwide · Timeless · Concrete · Everyday, not technical · Rated G