color guide

Shade selection chart

A color guide is a reference tool showing a standardized range of colors, typically used in design, printing, and manufacturing to ensure consistency.

The most familiar are fan decks from paint companies and Pantone swatches used in graphic design: She consulted the color guide before approving the logo.

Color guides allow precise color matching across different materials and production runs.

Related
  • paletteSurface for mixing pigments
  • swatchMaterial sample piece
  • paint chipPigment shade sample card
  • hueColor's specific character
  • shadeDarkness from blocked light

spectrum · chart · pigment · tint · paint · sample · matching · wheel · reference · tone · saturation · brightness · mixing · scheme · complementary · harmony · chip · fabric

Categories
Opposites
representation vs. reality

color guidefinished product

Completed manufactured good

final coat · real thing · end result · true color

standardization vs. improvisation

color guideguesswork

Conclusions drawn without proof

random selection · trial and error · improvisation

chromatic vs. achromatic

color guideblank page

Sheet without marks

Family

color, guide, colour, colors, colours, colored, coloured, colorful, colourful

Familiarity
Top 500,000
Profile
Known to kids · Used worldwide · Timeless · Concrete · Everyday, not technical · Rated G