advertising hook
Catchy sales phrase
An advertising hook is the attention-grabbing element designed to draw people into a message—a catchy phrase, striking image, or provocative question that makes someone stop and engage.
The hook creates initial interest; the rest of the ad does the selling.
The jingle was such a good hook that people couldn't get it out of their heads.
- taglineMemorable branding phrase
- sloganMemorable promotional phrase
- catchphraseSignature line of words
- call to actionPrompt urging immediate response
- sales pitchPersuasive commercial presentation
bait · lure · pitch · jingle · teaser · gimmick · attention grabber · attention · clickbait · click here · headline · grab · snag · catchy · memorable · persuasion · sell · limited time offer
advertising hookturnoff
Exit from main road
repellent · deterrent · deal breaker · warning label · disclaimer
advertising hooksubstance
Physical material with mass
real value · deliverable · the real thing · fine print · terms and conditions
advertising, hook, advertise, advertised, advertiser, advertisers, advertisement, advertisements, hooked