humblebrag

Self-deprecating showoff

A humblebrag is a boast disguised as self-deprecation or complaint: So exhausted from my book tour—five cities in three days!

The speaker feigns modesty while drawing attention to something impressive.

The term captures a specific form of social media posturing where false humility barely conceals genuine self-promotion.

As a verb, to humblebrag is to make such statements.

boast

self-promotion

Publicizing one's own merits

self-aggrandizing · flaunt · gloat · name-dropping · flexing · one-upmanship · peacocking · self-congratulatory · braggart · blowhard

irony

sarcasm

Irony used to mock

wit · satire · banter · eye-roll · cringe · self-aware · meta · knowing · deadpan · dry

social-media

blessed

Receiving divine favor

viral · posting · oversharing · curated · performative · hashtag · caption · feed · followers · engagement

false-modesty

self-deprecation

Belittling oneself deliberately

feigned · performative · calculated · backhanded · veiled · sly · transparent · obvious

narcissism

ego

One's self-image

self-important · narcissistic · smug · preening · vain · arrogant · haughty · entitled · superficial · attention-seeking

Categories
Opposites
authenticity of self-presentation

humblebragunpretentiousness

Absence of showiness

bashfulness · meekness · demureness · humility · reserve

Family

humblebragging, humblebrags

Familiarity
Top 200,000
Profile
Used worldwide · Abstract · Negative · Everyday, not technical · Rated G