flavors of the month

Temporary popular choices

Flavors of the month are things that enjoy brief popularity before being replaced by the next trend.

The phrase comes from ice cream shops that rotate a featured flavor, suggesting something temporarily promoted rather than permanently valued: Every few years there's a new management flavor of the month.

Often dismissive, implying the enthusiasm won't last.

Related

hot new thing · brand loyalty · zeitgeist · cool factor · passing fancy · fad · herd mentality · seasonal demand · buzzword · novelty act · flash in the pan · product lifecycle · peer pressure · pop culture · viral sensation · bandwagon effect · market saturation · meme

Opposites
temporal durability

flavors of the monthtimeless classics

Works of enduring appeal

staples · mainstays · constants · evergreens · fixtures

cultural weight

flavors of the monthclassics

Works of lasting value

masterpieces · canonical works · gold standards · touchstones · all-time greats

selection basis

flavors of the monthgo-tos

Reliable default choices

Family

flavor, flavors, flavored, flavoring, flavorings, flavorful, flavorless, flavour, flavours

Familiarity
Top 500,000
Profile
Known to kids · Used worldwide · Timeless · Everyday, not technical · Rated G