customer relationship

Buyer-seller ongoing connection

A customer relationship is the ongoing connection between a business and the people who buy its products or services.

Companies invest heavily in building and maintaining these relationships through communication, support, and personalized attention, recognizing that repeat customers are often more valuable than new ones.

The term appears frequently in business contexts, particularly in customer relationship management (CRM), which refers to strategies and software systems designed to track interactions and improve retention.

Related

trust · listen · help · account management · complaint resolution · personalized marketing · thank · patience · service quality · feedback loops · upselling · touchpoints · cross-selling · answer · follow up call · warmth · smile · promise

Opposites
transactional nature

customer relationshipone-time purchase

Single payment acquisition

impulse buy

connection vs. disconnection

customer relationshipcustomer churn

Loss of paying clients

directionality of relationship

customer relationshipclient relationship

Bond with paying customers

Family

customer, relationship, custom, customs, customary, customarily, customization, customize, customized

Familiarity
Top 200,000
Profile
Used worldwide · Timeless · Abstract · Rated G