campaign spending
Candidate advertising costs
Campaign spending is money used to promote a candidate, party, or political cause during an election.
It covers advertising, staff, travel, events, and voter outreach.
In many democracies, campaign spending is regulated to limit the influence of wealthy donors: The candidate's campaign spending exceeded ten million dollars.
Related terms include campaign finance and soft money.
- contribution limitsMaximums on donations allowed
- big donorsGenerous financial supporters
- donor listRegistry of contributors
- pollingSystematic opinion gathering
- swing stateElectorally competitive region
advertising · voter mobilization · get out the vote · ground game · event hosting · opposition research · bundling · travel expenses · super PACs · war chest · public funding · dark money · crowdfunding · media production · conflicts of interest · hard money · soft money · attack ads
- campaign costsad buys, direct mail, staff salaries, travel expenses, consulting fees
- referendumsreferendum, ballot measure, ballot initiative, proposition, ballot question
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