Happy Meal

Kids' boxed combo

Happy Meal is McDonald's trademarked children's meal, consisting of a main item, side, drink, and toy packaged in a colorful box.

The included toy—often tied to movies or characters—drives much of its appeal.

The term sometimes appears generically for any fast-food kids' meal with a toy: The kids wanted Happy Meals, so we hit the drive-through.

McDonald's

McNuggets

Bite-sized fried chicken morsels

Ronald McDonald · milk jug · Big Mac · McGriddles · Filet-O-Fish · Quarter Pounder · McMuffin · McRib

kids

birthday party

Annual celebration of birth

family outing · cartoon characters · crayons · fun · treat · reward · picnic · playdate · picky eater · booster seat

toy

figurine

Small ornamental sculpture

plush · miniature · vehicle · unboxing · limited edition · exclusive · Beanie Baby · Hot Wheels · Barbie · Pokemon

fastfood

combo

Items grouped together

franchise · chain · counter service · kiosk · self-service · carryout · dine-in · fast casual · snack pack · lunchbox

Categories
Opposites
portion size and target demographic

Happy Mealvalue meal

Bundled food at discount

health and nutrition perception

Happy Mealsalad

Cold dressed vegetables

food quality and nutrition

Happy Mealslow food

Traditionally prepared cuisine

gourmet meal · fine dining

Family

happy, meal, happen, unhappy, happiness, happily, happening, mishap, unhappiness

Familiarity
Top 100,000
Profile
Known to kids · Mostly American · Timeless · Concrete · Positive · Everyday, not technical · Rated G