trademark symbol

Unregistered ownership indicator

The trademark symbol (™) indicates that a word, phrase, or logo is being claimed as a trademark, whether or not it has been officially registered.

It appears as a superscript after the mark: Band-Aid™.

Unlike the registered trademark symbol (®), which requires formal registration, anyone can use ™ to assert trademark rights.

The symbol warns competitors that the owner considers the mark proprietary.

Related

corporate identity · registration · cease and desist · exclusive rights · brand identity · brand strategy · counterfeit prevention · brand equity · hyphen · ditto · superscript · brand name · branding · branding · branding · brand name

Categories
Opposites
intellectual property registration status

trademark symbolcopyright symbol

Legal protection indicator

patent pending

public domain vs. proprietary marking

trademark symbolpublic domain

Unprotected creative works

open source · generic term · unbranded · generic

Family

trademark, symbol, trade, mark, traded, trading, trades, trader, traders

Familiarity
Top 500,000
Profile
Known to kids · Used worldwide · Timeless · Concrete · Everyday, not technical · Rated G