television ratings

Show popularity numbers

Television ratings measure audience size and composition for broadcast programming.

Networks and advertisers use ratings to determine advertising rates and programming decisions.

The Nielsen ratings system dominates U.S. television measurement, sampling households to estimate total viewership.

A show's ratings determine its survival: The series was canceled due to poor ratings.

Ratings may also refer to content advisories indicating age-appropriateness: TV-MA, TV-PG.

Related

upfronts · lead-in · sweeps week · survey · overnights · total viewers · meter · advertising slots · ad rates · sample size · market segmentation · licensing fees · real-time tracking · audience share · programming schedules · must-see TV · appointment viewing · advertising revenue

Opposites
popularity vs. quality assessment

television ratingscritical reviews

Formal evaluations of works

critical acclaim · artistic merit · critical reception · peer reviews · prestige

audience engagement level

television ratingscancellation

Voiding of plans

dead air · obscurity

measurement vs. non-measurement

television ratingscord-cutting

Dropping pay television subscriptions

piracy

Family

television, ratings, Nielsen ratings

Familiarity
Top 100,000
Profile
Known to kids · Timeless · Everyday, not technical · Rated G