roadblocking
Halting forward progress
Roadblocking is an advertising strategy where the same commercial airs simultaneously across multiple television channels, making it nearly impossible for viewers to avoid by channel-surfing: The campaign roadblocked all major networks during prime time.
The term extends to any tactic that blocks escape routes or forces engagement with content.
Deliberately refusing to respond
- filibusterDelaying tactic through speech
- vetoOfficial refusal to approve
- stallingIntentional delay tactics
- delaying tacticsActions to postpone resolution
obstructionism · interference · thwarting · sabotage · countermeasure · resistance · opposition · prevention
Constriction limiting throughput
- gridlockComplete mutual obstruction
- impasseSituation without resolution
- logjamObstruction halting flow
- congestionExcessive accumulation causing blockage
chokepoint · standstill · deadlock · stalemate · jam · holdup · snarl-up · backup
Obstacle blocking a path
- checkpointInspection station on route
- barrierObstruction preventing passage
- cordonEncircling line restricting access
- bollardTraffic-blocking vertical post
guardrail · traffic cone · roadwork · closure · detour · diversion · construction · lane closure
stonewalling
Deliberately refusing to respond
- filibusterDelaying tactic through speech
- vetoOfficial refusal to approve
- stallingIntentional delay tactics
delaying tactics · obstructionism · interference · thwarting · sabotage · countermeasure · resistance · opposition · prevention · deterrence
bottleneck
Constriction limiting throughput
- gridlockComplete mutual obstruction
- impasseSituation without resolution
- logjamObstruction halting flow
congestion · chokepoint · standstill · deadlock · stalemate · jam · holdup · snarl-up · backup · delay
barricade
Obstacle blocking a path
- checkpointInspection station on route
- barrierObstruction preventing passage
- cordonEncircling line restricting access
bollard · guardrail · traffic cone · roadwork · closure · detour · diversion · construction · lane closure · police line
ad placement
Where advertisements appear
- inventory controlOverseeing stored goods levels
roadblockingfacilitating
Making something simpler
enabling · paving the way · expediting · greenlighting · smoothing
roadblockingsupporting
Bearing or sustaining
assisting · helping · cooperating · collaborating · endorsing
block, road, blocked, blocking, blockade, roadblock, blocker, blockers, roadblocks