personal values

What matters most

Personal values are the principles and beliefs that guide a person's behavior and decisions—what they consider important, right, or worthwhile.

These might include honesty, loyalty, ambition, family, or faith.

Personal values shape priorities and judgments: Her personal values wouldn't let her take credit for someone else's work.

They often conflict with external pressures or institutional demands.

Opposites
source of authority

personal valuessocietal norms

Shared behavioral standards

legal requirements · religious commandments · governmental regulations · cultural expectations · peer pressure

scope of application

personal valuesuniversal values

Principles recognized across societies

collective values · shared values · community values · group norms · public morality

nature of commitment

personal valueswhims

Spontaneous, capricious notions

lip service · situational ethics · moral relativism · self-interest · valuelessness

Family

person, value, valuable, persona

Familiarity
Top 100,000
Profile
Known to kids · Used worldwide · Timeless · Abstract · Everyday, not technical · Rated G