meta tags

Hidden webpage labels

Meta tags are snippets of HTML code that provide information about a webpage to search engines and browsers.

They don't appear on the page itself but sit in the document's head section, describing content, authorship, and display instructions.

The most common types specify page descriptions, keywords, and viewport settings for mobile devices: The SEO consultant recommended updating our meta tags.

SEO

keywords

Important identifying words

Google · algorithm · indexing · traffic · visibility · SERP · analytics · PageRank · organic search · click-through rate

HTML

head

Uppermost body part

  • attributesInherent characteristics or properties
  • elementsFundamental parts or substances
  • charsetCharacter repertoire specification

viewport · favicon · stylesheet · doctype · markup · self-closing

technical

robots.txt

Crawler directive file

refresh

structured-data

microdata

Individual observation records

social

link preview

URL content summary

Pinterest · thumbnail · embed · viral · engagement

Opposites
information type

meta tagssubject matter

Content under discussion

audience

meta tagsbody text

Document's main prose

prose · copy

Family

tag, tags, meta, metadata

Familiarity
Top 500,000
Profile
Used worldwide · Timeless · Rated G