endless scrolling
Bottomless feed consumption
Endless scrolling is a web design feature where new content loads continuously as you scroll down, eliminating the need to click through pages.
Social media feeds pioneered this approach: I lost an hour to endless scrolling on TikTok.
The term often carries negative connotations, suggesting mindless consumption or addictive design that keeps users engaged longer than intended.
- infiniteHaving no bounds
- doomUnavoidable grim fate
- feedSupply with sustenance
- social mediaOnline content-sharing platforms
- social media addictionCompulsive use of networking sites
thumb · refresh · addictive · timeline · algorithm · hypnotic · rabbit hole · content · mindless · attention span · swipe · notifications · autoplay · dopamine · Facebook · Instagram · TikTok · boredom
- Internet Rabbit Holesdeep dives, Reddit threads
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