drives into the ground
Pounds in deep
To drive something into the ground is to exhaust or ruin it through overuse or mismanagement.
A business owner drives a company into the ground through poor decisions.
A joke driven into the ground has been repeated until it's no longer funny: He drove that catchphrase into the ground within a week.
The image is of pounding something so relentlessly it becomes buried.
- burnoutChronic occupational depletion
- hammerTool for striking nails
- stakeSharpened post or share
- workaholismAddiction to one's job
- fatigueWeariness from prolonged exertion
ruin · burnout syndrome · foundation · obsession · depletion · overwork · mismanage · exhaustion · collapse · crash and burn · dead end · exploit · embed · planting · dig deeper · anchoring · ram · compulsion