commercial photographer

Sells through images

A commercial photographer takes pictures for business purposes—advertising, marketing, product catalogs, corporate materials.

The work is distinguished from fine art photography by its commercial intent: someone is paying for images that serve a business goal.

We hired a commercial photographer for the new product line.

The term covers everything from food and fashion shoots to headshots and real estate listings.

Related

product · lighting · lens · campaign · creative brief · art director · client · retouching · backdrop · shoot · branding · brand identity · catalog · editorial · freelance · portfolio · model · props

Opposites
purpose/motivation

commercial photographerfine art photographer

Creates photographs as artwork

conceptual artist

professional status

commercial photographeramateur photographer

Non-professional who takes pictures

snapshooter · hobbyist · enthusiast · dilettante

subject matter/genre

commercial photographerdocumentary photographer

One who captures real events

photojournalist · street photographer · nature photographer · wildlife photographer

Family

commercial, photographer, commerce, photo, photograph, photography, photographic, photographed, photographing

Familiarity
Top 500,000
Profile
Known to kids · Used worldwide · Timeless · Concrete · Everyday, not technical · Rated G