anchoring bias

Initial estimate stickiness

Anchoring bias is the tendency to rely too heavily on the first piece of information encountered when making decisions.

If you see a shirt marked down from $200 to $80, the original price anchors your perception—$80 feels like a bargain even if the shirt was never worth $200.

The seller's opening offer created an anchoring bias that shaped the entire negotiation.

Related

fixation · price tag · opening bid · negotiation · starting point · estimation · sticker price · list price · gut feeling · framing · mental shortcut · baseline · comparison · judgment · decision-making · tunnel vision · sticky · priming

Opposites
cognitive reasoning approach

anchoring biasanalytical thinking

Systematic examination of parts

evidence-based reasoning · logical inference

adjustment flexibility

anchoring biascognitive flexibility

Capacity to shift perspectives

open-mindedness · adjustment · recalibration · epistemic humility · perspective-taking

information weighting

anchoring biasrecency bias

Overweighting recent information

Family

anchor, anchors, anchored, anchoring, anchorage, bias, biases, biased, biasing

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Used worldwide · Timeless · Abstract · Rated G