Froot Loops

Colorful breakfast circles

Froot Loops is a brand of brightly colored, fruit-flavored breakfast cereal made by Kellogg's, recognizable by its ring shape and rainbow hues.

The cereal is marketed primarily to children and features Toucan Sam as its mascot.

Despite the name suggesting multiple fruit flavors, all the loops taste the same.

Informally, *froot loop* or *fruit loop* describes someone considered eccentric or crazy: My uncle's a bit of a froot loop, but we love him.

Related

breakfast · breakfast table · sugar · Kellogg's · Trix · Frosted Flakes · toucan · follow your nose · childhood nostalgia · soggy · Wheaties · ring · vibrant colors · bright colors · applejacks · Cap'n Crunch · Rice Krispies · Corn Flakes

Categories
Opposites
nutritional value

Froot Loopssteel-cut oats

Whole grain cereal, chopped

oatmeal · bran flakes · Grape-Nuts · muesli · shredded wheat

processing level

Froot Loopswhole oats

Unprocessed cereal grain

whole grain · fresh fruit · steel-cut oats · whole foods · fresh eggs

marketing and cultural positioning

Froot LoopsKashi

Natural foods cereal brand

health food · slow food

Family

fruit, loop, fruity, loopy, looped, fruitful, fruitless, loops, looping

Familiarity
Top 200,000
Profile
Known to kids · Mostly American · Timeless · Concrete · Positive · Everyday, not technical · Rated G