Day-Glo

Highlighter-vivid paint brand

Day-Glo is a trademark for fluorescent pigments and materials that appear to glow with intense, vivid color under normal light.

The term has become generalized to describe anything with that characteristic brightness: Day-Glo orange vests, Day-Glo posters.

The colors most associated with Day-Glo are electric greens, pinks, oranges, and yellows—the kind found on highlighter pens and safety gear.

The word often suggests tackiness or deliberate visual excess: The room was decorated in Day-Glo 80s style.

brand

neon

Inert illuminating element

psychedelic · Warhol · blacklight · posters · retro · hippie · dyes · inks · highlighters · swatches

aesthetic

neon

Inert illuminating element

fluorescent · saturated · intense · bold · eye-catching · garish · flashy · loud · screaming · shocking

safety

high-visibility

Easily seen from distance

traffic · construction · warning · hazard · caution · conspicuity · PPE · protective · emergency · signal

Categories
Opposites
color intensity and visibility

Day-Glomuted

Made quieter or softer

subdued · dull · faded · pale · washed-out

aesthetic subtlety

Day-Glosubtle

Not immediately obvious

understated · muted · restrained · unobtrusive · inconspicuous

cultural/era association

Day-Gloearth tones

Muted natural color range

natural · organic · Victorian · sepia-toned · antique

Family

day, glow, days, daily, daylight, daytime, glowing, glowed, glows

Familiarity
Top 500,000
Profile
Timeless · Concrete · Positive · Everyday, not technical · Rated G