Chloé

Parisian fashion house

Chloé is a French fashion house founded in 1952, known for ready-to-wear clothing, handbags, and fragrances.

The brand is associated with feminine, bohemian aesthetics: She saved up for a Chloé bag.

The accent distinguishes the label from the given name Chloe.

brand

perfume

Fragrant liquid for wearing

Paddington · Drew · Faye · Woody · scent · floral · rose · eau de parfum · boutique · collection

name

French

Of or from Paris's nation

pastoral · given name · baptismal · nickname · namesake · Kardashian · Grace · saint · popularity

aesthetic

romantic

Conducive to love

flowing · lace · ruffles · delicate · soft · whimsical · dreamy · effortless · Parisian · sophisticated

Opposites
fashion aesthetic

ChloéSupreme

Iconic streetwear label

streetwear · Nike · Adidas · athleisure · sportswear

market positioning

ChloéPrimark

Budget fashion chain

Shein · fast fashion · H&M · Forever 21 · Fashion Nova

design philosophy

ChloéBalenciaga

Spanish-founded luxury brand

minimalism · Alexander McQueen · monochrome

Phrases
Family

Chloe, chlorine, chlorophyll, chloroplast

Familiarity
Top 1,000,000
Profile
Used worldwide · Timeless · Concrete · Everyday, not technical · Rated G