tentpole movies

Big franchise releases

Tentpole movies are big-budget films that studios rely on to support their entire release schedule—the way a central pole holds up a tent.

These are the blockbusters expected to generate enough revenue to offset losses from riskier projects: The summer tentpoles carried the studio through a weak fall lineup.

The term extends to any flagship product anchoring a larger enterprise.

Related

billion dollar club · superhero · moviegoer · premiere · merchandising · cinematic universe · box-office · global audience · grossing · release · licensing · fandom · pop culture · hype · practical effects · action-adventure · epic drama · studio

Opposites
budget and production scale

tentpole moviesindie films

Non-mainstream cinema productions

guerrilla filmmaking · independent films · independent cinema · B-movies · student films

commercial strategy

tentpole moviescounterprogramming

Airing alternatives against competitors

sleeper hits · awards bait

artistic ambition vs. mass appeal

tentpole moviesart films

Experimental or unconventional cinema

arthouse cinema · avant-garde cinema · cult films · character studies

Family

tent, pole, tents, poles, tented, tenting, poled, poling, movie

Familiarity
Top 500,000
Profile
Timeless · Rated G