rolling out the red carpet
VIP treatment awaits
Rolling out the red carpet means giving someone an extravagant, ceremonial welcome—treating them as an honored guest or dignitary.
The phrase comes from the literal practice of unrolling a red carpet for royalty and celebrities to walk on at formal events.
It often implies going to special lengths: They rolled out the red carpet for the new client, complete with a catered lunch and personalized gifts.
- honoringRecognizing with respect
- welcomeHospitable greeting offered
- guest of honorCelebrated person at event
- hospitalityGenerous treatment of guests
- pamperingLavish attentive care
special treatment · VIP · white glove service · celebration · elaborate · reception · coronation · fanfare · recognition · procession · prestige · ceremony · black tie event · acknowledgment · accommodating · premiere · greeting · gala
rolling out the red carpetcold reception
Unfriendly, distant welcome
snubbing · brushing off · turning one's back · unwelcoming · turning away
rolling out the red carpetdisrespecting
Showing lack of regard
looking down on · ostracizing · blackballing · shunning · cold-shouldering
rolling out the red carpetgoing through the motions
Performing without genuine effort
rolling, rolled, roller, reddest, carpet, carpets, carpeted, carpeting