nonusers
Those who abstain
Nonusers are people who don't use something—typically a product, service, or substance.
The term appears most often in research contexts distinguishing groups: The study compared users and nonusers of social media.
In drug policy discussions, nonusers are those who abstain from a particular substance: Nonusers reported fewer health problems.
Those who forgo indulgence
- teetotalersThose avoiding all alcohol
- soberFree from intoxication
- cleanFree of soil
- non-drinkersPeople abstaining from alcohol
non-smokers · drug-free · recovery · sobriety · abstinence · temperance · health-conscious
Those not belonging
- abstainersThose who forgo indulgence
- holdoutsThose refusing to yield
- opt-outsDecisions to withdraw
- resistersThose who actively oppose
refusers · avoiders · bystanders · observers · uninvolved · disengaged · detached · unsubscribed
Not internet-connected
- unpluggedDisconnected from power
- disconnectedSeparated from a source
- technophobicFearing modern devices
- analogComparable equivalent
non-digital · underserved · inaccessible · barriers · unconnected · screenless
Standard for comparison
- comparisonAssessment of similarities
- subjectsAreas of study
- cohortGroup sharing circumstances
- sampleSubset for study
demographics · segment · population · survey · data · statistics · metrics · analysis
abstainers
Those who forgo indulgence
- teetotalersThose avoiding all alcohol
- soberFree from intoxication
- cleanFree of soil
non-drinkers · non-smokers · drug-free · recovery · sobriety · abstinence · temperance · health-conscious
outsiders
Those not belonging
- abstainersThose who forgo indulgence
- holdoutsThose refusing to yield
- opt-outsDecisions to withdraw
resisters · refusers · avoiders · bystanders · observers · uninvolved · disengaged · detached · unsubscribed · lapsed
offline
Not internet-connected
- unpluggedDisconnected from power
- disconnectedSeparated from a source
- technophobicFearing modern devices
analog · non-digital · underserved · inaccessible · barriers · unconnected · screenless
baseline
Standard for comparison
- comparisonAssessment of similarities
- subjectsAreas of study
- cohortGroup sharing circumstances
sample · demographics · segment · population · survey · data · statistics · metrics · analysis · study
nonusersusers
Product or service clientele
consumers · active users · heavy users · adopters · participants
nonusersparticipants
Those actively involved
members · practitioners · devotees · enthusiasts · adherents