loyalty app

Points-collecting software

A loyalty app is a smartphone application that tracks purchases and rewards repeat customers, replacing physical punch cards or membership cards.

Users scan the app at checkout to accumulate points, receive discounts, or unlock perks: I forgot to open my loyalty app and missed the points.

Most major retailers and coffee chains now offer one.

Related

perks · free coffee · stamps · freebies · scan · redeem · punch card · tier · VIP · exclusive · cashback · earn · repeat · signup · barcode · streak · bronze · silver

Categories
Opposites
customer relationship duration

loyalty appflash sale

Short promotional price drop

daily deal · impulse purchase · limited-time offer

customer retention strategy

loyalty appcustomer churn

Loss of paying clients

sign-up bonus · welcome offer · cold outreach · introductory rate · referral program

brand commitment

loyalty appbargain shopping

Buying goods at reduced prices

coupon clipping · cherry-picking

Family

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Familiarity
Top 500,000
Profile
Known to kids · Used worldwide · Concrete · Everyday, not technical · Rated G