corporate mascot
- brandCompany's product line name
- logoCompany identifying symbol
- characterNature, symbol, or role
- spokespersonAuthorized representative communicator
- costumeClothing for portrayal
advertising · cheerful · furry · cartoon · icon · friendly · plush · jingle · cereal · sports · sidekick · beloved · waving · promotional · stuffed · recognizable · trademarked · grinning