REI
Outdoor gear cooperative
REI is an acronym for Recreational Equipment, Inc., an American retail cooperative specializing in outdoor gear and apparel for camping, hiking, climbing, cycling, and similar activities.
Founded in 1938, it operates as a consumer cooperative where members pay a one-time fee and receive annual dividends based on purchases.
REI is known for its #OptOutside campaign, closing stores on Black Friday and encouraging people to spend time outdoors instead.
I got my hiking boots at REI.
Outside, not indoors
- co-opMember-owned organization
- membershipState of belonging
- dividendCorporate profit share
- gearToothed wheel or belongings
camping · backpacking · hiking · climbing · cycling · kayaking · flagship · garage sale
Soul, mood, or liquor
- energyPower to do work
- life forceAnimating vital energy
- kiVital life energy
- auraPerceived emanation surrounding someone
vital energy · aikido · martial arts · breath · chi · cultivation · harmony · flow
outdoor
Outside, not indoors
- co-opMember-owned organization
- membershipState of belonging
- dividendCorporate profit share
gear · camping · backpacking · hiking · climbing · cycling · kayaking · flagship · garage sale · classes
spirit
Soul, mood, or liquor
- energyPower to do work
- life forceAnimating vital energy
- kiVital life energy
aura · vital energy · aikido · martial arts · breath · chi · cultivation · harmony · flow · meditation
- shopsshop, boutique, store, bakery, bookstores
- catalogsprint catalog, product listing, catalog entry, Sears catalog, mail order catalog
- Lifestyle BrandsLululemon, Patagonia, Supreme, Anthropologie, Peloton
- retail storesWalmart, store, shop, grocery, boutique
- RetailersWalmart, Costco, Kmart, Meijer, JCPenney
- SeattleSpace Needle, Pike Place Market, Mount Rainier, Puget Sound, Mariners
REIWalmart
Largest global retailer
Dollar General · discount store · Dollar Tree · Big Lots · Amazon
REILa-Z-Boy
Reclining chair manufacturer
Best Buy · GameStop · indoor recreation · home entertainment · urban lifestyle
REIfast fashion
Trend-driven cheap apparel
Shein · Amazon · Walmart · ExxonMobil · Black Friday
- reign of terrorPeriod of violent oppression
- reign supremeHold uncontested power
- brief reignLimited time in power
- free reignUnrestricted control or freedom
- imperial reignSovereign's period of rule
- final reignLast period of rule