toy line
Branded plaything collection
A toy line is a series of related toys marketed under a single brand or theme, typically including multiple characters, vehicles, or accessories designed to work together: The Star Wars toy line launched in 1977, Hasbro's Transformers toy line.
Toy lines often tie to movies, TV shows, or comics, with new waves released to sustain collector and child interest.
- playsetsChildren's outdoor climbing structures
- minifiguresTiny buildable toy people
- collectiblesItems people amass
- blind boxSealed container, random contents
- plushiesSoft fabric toys
vehicles · accessories · licensing · dolls · limited edition · action figures · manufacturer · retail packaging · plaything · diorama · nostalgia · collector's edition · vintage collectibles · collector's items · collector's market · Barbie · branding · LEGO
- merchandisemerchandise, goods, merch, products, items
- media rightsfilm rights, TV rights, movie rights, broadcast rights, streaming rights