retail packaging
Consumer product containers
Retail packaging is the container or wrapping in which a product is sold to consumers—the box, blister pack, or bag you find on store shelves.
It serves both practical and promotional functions: protecting the product while displaying brand information and attracting buyers.
The toy looked smaller once we removed it from all that retail packaging.
- shrink wrapPlastic that seals tight
- cardboardRigid paper for containers
- clamshellHinged mollusk covering
- box cutterHandheld package-opening tool
- tear stripScored packaging opener
glass · color schemes · typography · metal · point-of-sale · product display · recyclable materials · sustainable materials · kraft paper · window box · gift box · perforations · embossing · tamper-evident seals · paper · plastic · compartments · logos
- packaging materialsbubble wrap, styrofoam, packing peanuts, foam peanuts, air pillows