smear campaigns

Organized character assassination

Smear campaigns are coordinated efforts to damage someone's reputation through spreading negative information—true, exaggerated, or fabricated.

The term implies systematic attacks rather than isolated criticism, often in political contexts: The candidate accused opponents of running a smear campaign against her.

Smear suggests the information sticks and spreads like something viscous and unpleasant.

Opposites
honesty and fairness

smear campaignsfair reporting

Neutral, balanced news presentation

ethical journalism · investigative journalism

intent and effect

smear campaignspromotional campaigns

Organized efforts to publicize

public relations · vindication · exoneration · tributes · advocacy campaigns

rhetorical method

smear campaignscivil discourse

Respectful exchange of views

intellectual honesty · policy debates

Family

campaign, smear, smeared, campaigner, smears, smearing, besmeared

Familiarity
Top 200,000
Profile
Used worldwide · Timeless · Negative · Everyday, not technical · Rated PG