must have

Cannot do without

Must have names something considered essential or indispensable—an item, feature, or experience you supposedly can't do without: Waterproof mascara is a must have for summer, The guidebook lists ten must haves for first-time visitors to Paris.

The term carries marketing overtones, often deployed to create artificial urgency around purchases.

Also written must-have, especially as an adjective: a must-have accessory.

Related

vital · staple · game changer · trendy · hot ticket · coveted · desire · need · craving · obsession · wishlist · shopping list · bucket list · splurge · impulse buy · upgrade · obligatory · compulsory

Categories
Opposites
necessity

must haveluxury

Expensive nonessential comfort

optional · unnecessary · dispensable · nonessential · inessential

desirability

must havepass

Move beyond or decline

unwanted · reject · undesirable · hard pass · skip

priority ranking

must havecould do without

Prefer not having

take it or leave it · low priority · afterthought · last resort

Family

must, have, having, haves, musts

Familiarity
Top 50,000
Profile
Known to kids · Used worldwide · Timeless · Abstract · Positive · Everyday, not technical · Rated G