must have
Cannot do without
Must have names something considered essential or indispensable—an item, feature, or experience you supposedly can't do without: Waterproof mascara is a must have for summer, The guidebook lists ten must haves for first-time visitors to Paris.
The term carries marketing overtones, often deployed to create artificial urgency around purchases.
Also written must-have, especially as an adjective: a must-have accessory.
- essentialFundamentally necessary
- requiredNeeded by rule
- necessaryIndispensable, cannot omit
- indispensableUtterly required, irreplaceable
- crucialOf supreme importance
vital · staple · game changer · trendy · hot ticket · coveted · desire · need · craving · obsession · wishlist · shopping list · bucket list · splurge · impulse buy · upgrade · obligatory · compulsory
- wantingwant, desire, crave, yearn, long
- prioritypriority, top priority, high priority, low-priority, first priority
- modal phrasescan do, could be, may be, might be, should be
- Product Reviewsfive stars, four stars, three stars, two stars, one star
- obligation phrasesneed to, ought to, should, forced to, got to
- ratingsA rating, rating, one star, five stars, rating scale
must haveluxury
Expensive nonessential comfort
optional · unnecessary · dispensable · nonessential · inessential
must havecould do without
Prefer not having
take it or leave it · low priority · afterthought · last resort