measurable goals

Targets with metrics

Measurable goals are objectives defined in terms that allow progress to be tracked and success to be verified.

The emphasis on measurability distinguishes them from vague aspirations: not get healthier but lose ten pounds; not increase sales but grow revenue by fifteen percent.

The term belongs to business and self-help contexts, where it appears alongside acronyms like SMART (specific, measurable, achievable, relevant, time-bound).

Related

tracking · on track · progress · moving the needle · metrics · outcomes · objectives · quantifiable · achievable · results · bottom line · performance · performance review · indicators · timelines · success · accountability · action items

Categories
Opposites
specificity

measurable goalswishful thinking

Belief shaped by desire

pipe dreams

accountability

measurable goalsmoving goalposts

Altering criteria during evaluation

good intentions · empty promises

definiteness of endpoint

measurable goalscontinuous improvement

Incremental ongoing enhancement

Family

measurable, goals, measure, goal, measured, measuring, measurement, measurements, unmeasured

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Used worldwide · Timeless · Abstract · Positive · Rated G