jacket copy

Cover's promotional text

Jacket copy is the promotional text printed on a book's dust jacket or back cover, summarizing the content and enticing readers to buy.

It typically includes a plot synopsis, author credentials, and praise quotes.

Publishers craft jacket copy to sell rather than describe—expect hyperbole: The jacket copy promised a gripping thriller, but I found it tedious.

Related

teaser · back matter · endorsement · praise · pull quote · publisher · bestseller · page turner · hardcover · paperback · trade paperback · spine · flap · author bio · hook · pitch · marketing · quote

Categories
Opposites
textual completeness

jacket copyfull text

Complete original wording

purpose/function

jacket copybody text

Document's main prose

critical analysis · scholarly apparatus · footnotes · bibliography · index

rhetorical purpose

jacket copycritical review

Evaluative assessment of work

literary criticism · scholarly analysis · negative review · book review · academic critique

Family

jacket, copy, jackets, jacketed, copies, copied, copying, copier, copiers

Familiarity
Top 500,000
Profile
Used worldwide · Timeless · Concrete · Rated G