interactive TV
Viewer-controlled broadcast
Interactive TV refers to television systems that allow viewers to participate rather than just watch passively.
This includes choosing camera angles during sports broadcasts, voting in real-time polls, accessing additional content, or navigating menus for on-demand programming.
The quiz show let viewers at home play along through interactive TV.
The term covers everything from basic features like electronic program guides to more ambitious experiments in viewer participation that have largely migrated to streaming platforms and second-screen apps.
- video-on-demandSelf-scheduled digital viewing
- voteFormal choice expression
- smart TVsApp-enabled viewing devices
- smart homeDwelling with integrated automation
- second screenAuxiliary device while viewing
gamification · streaming platforms · quiz · remote controls · set-top boxes · cable box · digital cable · branching · IPTV · parental controls · broadband internet · choice · red button · teletext · pay-per-view · accessibility features · streaming · menu
interactive TVlinear TV
Scheduled broadcast programming
broadcast television · network television · cable TV · radio