gold-plates

Applies metallic veneer

Gold-plates means to cover with a thin layer of gold, or figuratively, to add unnecessary expensive features to something.

The figurative sense dominates in business and government contexts: They gold-plated the software with features nobody asked for.

A gold-plated project has been made needlessly elaborate or costly, often defeating its original purpose.

coating

electroplating

Electrically depositing metal layers

veneer · electrodeposition · bonding · thickness · microns · flash · coating · adhesion · substrate · bath

luxury

jewelry

Ornamental personal accessories

ornamental · decorative · prestige · opulence · status · ceremonial · trophy · award · chalice · tableware

overengineering

overcomplicate

Make harder than necessary

unnecessary · bloat · overkill · perfectionism · overdesign · overspecify · overdo · extravagant · superfluous · redundant

Opposites
authenticity/substance

gold-platesauthenticates

Confirms as genuine

substantiates

embellishment/simplicity

gold-platesstrips down

Removes outer covering

simplifies · streamlines · minimizes · economizes · trims

surface treatment

gold-platesstrips

Narrow cut pieces

exposes · tarnishes · sandblasts · corrodes · dulls

Family

gold, plate, plates, golden, gild, gilded, gilding, gilds, gilt

Familiarity
Top 1,000,000
Profile
Used worldwide · Timeless · Concrete · Everyday, not technical · Rated G