goalpost moving

Changing success criteria

Goalpost moving is changing the criteria for success after someone has met the original standard, making victory perpetually unattainable.

The image comes from shifting the goalposts on a playing field mid-game.

It's a common rhetorical tactic in arguments: Every time I meet her requirements, she moves the goalposts.

Also called shifting the goalposts.

Opposites
argumentative consistency

goalpost movinggood faith

Sincere, honest intent

intellectual honesty · fair play · consistency · straight dealing · admitting defeat

fairness in evaluation

goalpost movinglevel playing field

Equal competitive conditions

Family

goal, post, goals, posts, moving, movers, movement, movements, goalie

Familiarity
Top 500,000
Profile
Used worldwide · Timeless · Negative · Everyday, not technical · Rated G